Mountain Designs

Founded in 1975 by mountaineer Rick White, Mountain Designs has long provided superior and innovative goods to adventurers across the globe. White launched the brand to meet the needs of the burgeoning mountaineering community. His passion for providing high quality products could only be matched by his appetite for adventure – an adventurist attitude and visionary spirit that is still highly regarded among climbers today. It is this ‘Born of the Mountains’ philosophy that has been at the heart and soul of the Mountain Designs brand for the past 50 years.

Mountain Designs has also proudly sponsored expeditions to six of the highest mountains in the world, including Mt Everest – twice – as summited by Australian adventurer Alyssa Azar. Alyssa and her father Glenn remain key ambassadors for the brand, inspiring Australians to take on adventures every day.

The Mountain Designs brand was acquired by Spotlight Group Holdings in early 2018, with a vision to restore the brand to its peak position in the Australian outdoors market. Mountain Designs re-launched with their Winter 2019 range of men and women’s apparel, hiking, camp and everyday outdoor gear, referencing the brand’s heritage throughout the range.

Mountain Designs product is available at mountaindesigns.com with a selection in Anaconda stores Australia-wide.

From its humble beginnings in the 1970s as a single dress fabric stall at Queen Victoria Market, Spotlight has grown to include 130 sew, craft, party and home decorating superstores, with outlets across four countries.

Anaconda was established based on the concept of creating Australia’s largest camping and adventure superstore specialising in camping, fishing and adventure.

Founded in 1849 as Adelaide’s own Department Store, Harris Scarfe has navigated over 170 years of change to become what it is today.

In its 20-year brand heritage, KOO has grown exponentially, positioning itself as the number one, private-label brand in the Home Interior market.

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